About samplistick
The people behind samplistick
Founding idea of samplistick: the time is now!
samplistick™ was developed by Daniela Mündler. While working in the beauty industry – especially with and on the field – she realized that the potential of product samples was not being used. The sampling system does not work properly by design and is unable to heal itself. So Daniela decided to take the chance and founded her own company, using own funds and support from a broad network, The first product passed the market test and was launched in December 2022. samplistick GmbH was able to impress in various start-up competitions and is supported as a green start-up by Dt. Bundesstiftung Umwelt. First sales are being generated and national and international attention is currently leading to a large number of inquiries.
The founder: expertise and passion
Market insights
more than 15 years of experience with luxury brand manufacturers and lifestyle companies (including L’Oréal, LVMH, Douglas)
P&L responsibility
General Management at leading consumer goods companies and start-ups
Professional expertise
Responsibility for turnovers in sales, marketing & communications, CRM, finance, stategy und business development
Leadership
Organizational development on group level to start-ups
Vivid network
Board member at Generation CEO e.V., certified member of Deutsche Digitale Beiräte, senior advisor und mentoring
Reputation
Awarded twice as „Top 40 unter 40“ (Capital and WELT), award winner of „25 Frauen als Dax CEO“from Handelsblatt and EditionF, recognized as „Top 10 Female Business Influencer“ (STRIVE Magazin)
Influencing values for us
integrity
courage
open-mindedness
Our mission:
“liberate sampling”
samplistick™ enables responsible beauty consumption by reinventing the step before the actual purchase takes place.
With samplistick™ consumers are able to make sustainable purchase decisions through a combination of their own product experiences and data-based knowledge.
Consumers get free access to the entire universe of cosmetic products. For self-determination and the fulfillment of individual beauty ideals.
